Can't Outsource Innovation


04/27/2004

In today’s New York Times, there’s a story on how Companies are Finding Some Computer Jobs Best Done in U.S..

The article describes how you can really only outsource that which is easily managed at a distance: things that can be done according to rule and rote (level 1-2 on the Dreyfus Model, which we lecture on frequently).

The article concludes with the observation: bq. Innovative business processes result from “an understanding of the business that happens when people get into a room and talk to each other,” Mr. Pradhan said. “That is very difficult to outsource.”

Score one more for the power of face-to-face communication.


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